If you want customers to keep coming back to your new business, you need to make sure that your business is easy to spot and easy to find. Wayfinding signage can help attract new customers, and can help customers easily navigate your business. Make sure that your business is designed to flow well with human traffic, and research the best ways to set up displays.
In the business world, you can’t expect to be able to have a lot of customers if you don’t know anything about the customers you’re trying to attract. Since you’re new to the business world, do a little research on your competitors and see what they do to keep their customers engaged. Learn about what they look for in a product or service, study their buying behavior (remember to pay attention to the prices they’re willing to pay for certain products), and think about potential untapped markets your customers would be interested in. Look for current industry statistics so you can see what people want, and try to see what the next big trend will be. Using digital signage REDYREF can appeal to any potential customer, especially the ones who always love new technology.
You probably already have a Facebook account or a Google Plus profile, so you already know how great social media is for staying in touch with people. The right social media can help promote your business, and can help reach a wide range of customers. Make your business a special page on Facebook, and get a Twitter account for informing your customers about daily deals. Also make sure that your happy customers go online and write good reviews for your business. You can also use your Wayfinding signage to advertise your social media accounts or a QR code to give them even more information about your company.
Have you always dreamed of owning a small business? If so, you aren’t alone. According to the Small Business Association, U.S. Department of Labor, and the U.S. Census Bureau there are 27,500,000 businesses in the U.S. Those numbers are promising, but that doesn’t mean that opening a business will automatically mean that you’ll be successful. Data from the Small Business Association, U.S. Department of Labor, and the U.S. Census Bureau also show that an estimated 675,000 businesses closed in 2010 and 65,250 went bankrupt.
Some of these businesses may have been mismanaged, had bad advertising, and others may just not have opened in a good economy. There is no formula that will automatically mean that your business will be successful, but there are things you can do to try to attract customers to your business. If you want to attract customers, keep these things in mind when you plan your business.
How do you think interactive signage would help your business?
Everyone needs directions whether they are traveling across the country or finding their way through a building. How many times can you remember being in an unfamiliar area and in need of assistance to help find your way? Just like road maps, wayfinding signage directories can help map out any building layout in an easy-to-understand format.
Most people are lucky to not spend large amounts of time in hospitals, so it’s no wonder that they can be very unfamiliar. Whether visiting a family member, having a procedure, or simply inquiring about some type of medical issue, navigating through a hospital can be tricky. Placing wayfinding signage in strategic areas can help direct patients, visitors and even staff to the correct room, hallway or wing. A hospital touchscreen building directory can save time and energy.
Theme parks are some of the most visited destinations in the world and can offer entertainment for visitors of all ages. However, attractions are spread all over the park and sometimes can be hard to find. This is when wayfinding signage comes into play. Instead of printing out numerous copies of park maps, interactive kiosks can help guests find where they want to go. Wayfinding signage from REDYREF can make experiences more enjoyable because it makes locating attractions easy.
Shopping malls are often filled with many people looking for various products. From apparel to shoes to food, shopping malls are usually large and can be difficult to navigate. A touchscreen building directory can be tailored to any customer and shopping environment. Finding the store customers need can be as easy as touching its name on an interactive kiosk and then being digitally directed to their chosen destination.
Airports have so many different gates, stores, restaurants, and operational centers that it's easy to see why passengers can become confused. Missing a flight or a connection can be an enormous hassle and inconvenience. An airport touchscreen building directory is able to show real-time information about flights and where they are located, as well as other services visitors may need. Passengers can quickly find their gates, enabling them to make it to their flights on time.
Colleges and universities have some of the biggest campuses around. Freshman and prospective students can easily get lost and confused when trying to find specific campus buildings like the admissions office or a residence hall. Wayfinding signage can help these students find what they are looking for while managing stress as they learn to navigate a new environment.
Interactive kiosks and wayfinding signage are extremely helpful in convention centers because they can guide event-goers to their assigned seats, restrooms, conference rooms and other areas that are important. Much like convention centers, hotels can benefit from these types of directories as well so guests can easily locate their rooms, check out the ice machine/vending areas and even find the pool.
Interactive kiosks and wayfinding signage are very helpful in many applications in order to keep people moving efficiently, saving them time and effort. Incorporating building directories and signage can simplify the user experience, making it much more pleasant.